The way back IS the way forward.

Have you ever felt like you were really close to nailing a presentation only to have it blown out of the water by an experienced Hollywood executive?

This happened to us this week when we presented our SPELLSINGER pitch to a very prominent executive in LA who has been around for years.

Thankfully we saw this person before we went anywhere else.

The executive was scathing and attacked everything from the pitch to the illustrations and the whole concept.  Nothing was spared.  Not one good thing was said about months and months of hard work,done by a heap of people.

At first I was really angry.  I felt that they just didn’t even care about the project.  It was like fronting up to a talent show unprepared with a terrible act and getting gonged. And a score of minus one as an afterthought.

But then I realised that there might be some truth to what had been said.  After all, this person had experience and they have had their own fair share of rejection.  Was I being precious?  Of course I was.

This experience was an amazing wake up call for us.  We decided to go back to the root of Spellsinger and what it was that really attracted us to the franchise from the moment that I read it.  I looked beyond the cool story and the unlikely group and the elements that the executive called cliché and daggy.

Then I found the music and it dawned on me that.

Spellsinger is MORE than just another fantasy adventure.  It’s a roving Rock and Roll concert.  The music of this creature is it’s life blood.  Its Soul.  Music is what makes it work, so it must be embraced, grabbed, nurtured and adored.  It’s a spiritual baby.  Music makes SPELLSINGER a performance.

The music, the spellsinging is what captured my imagination, the ability to create magic through music.  Through performance.  Think about all the incredible guitar performances from the likes of Keith Richards, Jimmy Page, Van Halen, Angus Young, Kurt Cobain and of course Hendrix and how their souls connected to us through the music.  Add magic to the equation and that’s what really makes it for me.

“It’s as if his brain knew which of the words that catalysed the strange elements…”

So folks we are on our way back from the drawing board.  We have started with the Duar and have done some basic designs that make it look like the mother of all guitars, a living instrument which is what sets it apart from the rest of the guitar family!

Stay tuned!